• More than 10 years of cataloging, archiving and analyzing data.
  • Team has a combined experience of 40 years.
  • Capture TV, Press, Radio and Online mentions.
  • Enable easy searching.
  • Provide consistent comparisons across markets.
  • Information is thoroughly categorized and harmonized by our data center.


  • Understanding competitive communications landscape.
  • Developing strategies and budgets of competitors and how they are pricing and promoting their products, services and viewpoints.
  • Analysing emerging media.
  • Integrating digital and traditional media reports.
  • Analysis of campaigns and how competitors are planning.
  • Information Monitoring is an essential tool in developing your communications campaigns.


  • Event Trackingi.eanalysis of visibility during events.
  • Social media mentions for specific campaign or expressed viewpoint.
  • Track the discussions in social media.
  • Detailed feedback.
  • Cover almost all the TV channels across India.
  • Access to local TV channels also.
  • Cover over 200 magazines.
  • Monitor 700 newspapers across various regional versions.
  • Analysis of FM channels from Delhi and Mumbai.
  • Internet advertisements covers from major portals, Social Media Sites, News Reporting sites.